The Rise of AI : And Why We Are Avoiding It
You may have noticed a wave of new apps appearing recently. Some are similar to Sixth Degree, some are not. We get sent a lot of links, and we are often asked the same question: are we worried?
The honest answer is no.
As founders, we still work in the industry. It is our job, we love it, and it would take a seismic shift for any of us to reconsider that. If anything, competition is a good thing. It validates the concept, the need, and the areas where our industry still falls short. And most importantly it makes us better, it pushes us to add updates, bring as much as possible to our users.
With platforms like Lovable, Base44, Replit and countless others, it has become easier than ever to create and launch an app. You describe what you want, spend a little money on credits, and keep refining until the AI gets close enough. You can even add user databases, subscriptions and payments. It is genuinely impressive. What took us years to build, with real investment, testing, refinement and industry feedback, can now appear to be replicated in a weekend.
So why are we still using developers, and why do we have no plans to stop?
The answer is simple: because of you.
The crew, the suppliers, the productions, the locations and the people trusting us with their information.
When you sign up to an app that has not been properly built from the ground up, there can be serious questions around backend control, data storage, privacy and security. Where is your data stored? Who can access it? How is it being used? Is any of that data passing through or training AI models?
At Sixth Degree, we are building a long-term database and tool for the film and television industry. With that comes a responsibility we take seriously.
We perform penetration testing. We encrypt messages, files, photos and sensitive information. We do not give ourselves casual access to your data. We host on AWS, one of the most trusted cloud providers in the industry. We are also currently going through the process of obtaining TPN Gold, an assessment linked to the Trusted Partner Network, which was created by the Motion Picture Association to help assess technology security across the entertainment industry.
We know how confidential production information can be. We know how personal crew data can be. We know that trust is not something you bolt on afterwards.
So yes, it might take us a month to ship a new feature rather than a few minutes. But when that feature arrives, it has been researched, discussed, tested, reviewed and built properly.
AI may make things faster. But faster is not always safer.
At Sixth Degree, we are building for the long term. For the industry. For the people in it. And for the protection of the data you trust us with.
Content
